SCOOP: Vicky Kaushal’s Govinda Naam Mera sold to Star Network for Rs. 62 crores at a No Profit No Loss deal : Bollywood News
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Shashank Khaitan’s Govinda Naam Mera with Vicky Kaushal, Kiara Advani, and Bhumi Pednekar has been sold to Disney+Hotstar for a sum of Rs. 62 crores. “It’s a comic entertainer, but not exactly a film that’s ideal for the big screen in today’s world. Hence, the makers decided on a direct to digital premiere,” revealed a source close to the development to Bollywood Hungama, adding further that the satellite and digital rights have been sold to Star Network for Rs 62 crore.
“The digital rights are valued at Rs. 42 crores and the satellite rights at Rs. 20 crores. The initial market expectation of Dharma Productions for Govinda Naam Mera was Rs. 80 crores, but the buyers were not too keen to spend such a big amount on the film. Finally, the deal was locked at Rs. 62 crores,” the source further told Bollywood Hungama. Interestingly, Dharma Productions won’t be making any money on Govinda Naam Mera.
More Pages: Govinda Naam Mera Box Office Collection
Shashank Khaitan’s Govinda Naam Mera with Vicky Kaushal, Kiara Advani, and Bhumi Pednekar has been sold to Disney+Hotstar for a sum of Rs. 62 crores. “It’s a comic entertainer, but not exactly a film that’s ideal for the big screen in today’s world. Hence, the makers decided on a direct to digital premiere,” revealed a source close to the development to Bollywood Hungama, adding further that the satellite and digital rights have been sold to Star Network for Rs 62 crore.
“The digital rights are valued at Rs. 42 crores and the satellite rights at Rs. 20 crores. The initial market expectation of Dharma Productions for Govinda Naam Mera was Rs. 80 crores, but the buyers were not too keen to spend such a big amount on the film. Finally, the deal was locked at Rs. 62 crores,” the source further told Bollywood Hungama. Interestingly, Dharma Productions won’t be making any money on Govinda Naam Mera.
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